World Usability Day 2025:
Emerging technologies & the human experience

AI privacy & trust:
5 new ways of working with AI

Thanks for joining me for my talk! To learn more:

• AI as a design material:

  • Sign up for Vision Language Model workshop (Tertile, LLC)

• AI as a research tool:

  • Download report testing AI for qualitative research analysis

  • Run a workshop at your organization

• Sign up to get notified about future office hours and workshops

References from the talk

• Bilgen, A. (2025, June). Who does the math? A designer’s journey in building an AI-based tutoring app. Designing with AI. https://rosenfeldmedia.com/designing-with-ai/sessions/who-does-the-math-a-designers-journey-in-building-an-ai-based-tutoring-app/

• OpenAI. (2025, September 5). Why language models hallucinate. https://openai.com/index/why-language-models-hallucinate/

• Paine, L. (2024, June). Demo: Deploying AI doppelgangers to de-identify user research recordings [Video]. Rosenverse. https://rosenverse.rosenfeldmedia.com/videos/demo-deploying-ai-doppelgangers-to-de-identify-user-research-recordings

• Paine, L. (2025). AI for UX researchers [Workshop]. Rosenfeld Media. https://rosenfeldmedia.com/rosenfeld-workshops/workshop/ai-for-ux-researchers/

• Paine, L. (2025, Fall). What can we learn from running qualitative analysis 129 times on an LLM? [White paper]. https://llewynpaine.consulting/report-llm-analysis-eval

• Paine, L. (2025, September 2). Is there a right way to use AI in product research and strategy? Llewyn Paine Consulting, LLC. https://llewynpaine.consulting/blog/2025/9/2/is-there-a-right-way-to-use-ai-in-product-research-and-strategy

• Rosenfeld Media. (2025, June 10-11). Designing with AI 2025 [Conference]. Online. https://rosenfeldmedia.com/designing-with-ai/

• Sampson, O. (2025, June). Managing the human engagement risks of AI. Designing with AI. https://rosenverse.rosenfeldmedia.com/videos/managing-the-human-engagement-risks-of-ai

• Tertile, LLC. (2025). Tertile. https://tertile.one

• Wonder Studio (n.d.) Wonder Studio. https://wonderdynamics.com

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