The DVF (Desirability-Viability-Feasibility) Framework, and frameworks like it, are tools to focus innovation in ways that are more likely to produce market success. However, most teams using these frameworks impede their effectiveness by failing to collect customer input across all three of the DVF tracks. In this post, I share three things leaders can do to equip their teams for more impactful innovation.
Read MoreI started Llewyn Paine Consulting, LLC because traditional market and user research techniques fall short when it comes to creating new markets for emerging technology. I created a repeatable, systematic approach to technology-customer matchmaking that can be effectively applied by ordinary entrepreneurs, product managers, designers, and researchers in the real world.
Read MoreIn a blink-and-you’d-miss-it moment in Monday’s WWDC 2023 keynote, Apple called back to some foundational spatial computing work I did at Microsoft, as part of their unveiling of the Vision Pro.
Read MoreIf you’re a product leader tasked with figuring out what mixed reality means for your products or services, you should expect to evolve your processes and tools. To give you a head start on the changes you’ll need to make, here are four questions you can start thinking about today.
Read More
