In a recent blog post, Simon Willison highlighted Apple’s “ethical approach to AI generated images?” with Image Playground. His arguments are very similar to our case for using avatars to de-identify users in research recordings.
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The new Apple Intelligence model for AI data privacy prioritizes local processing, with strict controls for when and how cloud compute is used. What would it look like to use Apple’s model for processing UX and research data with AI?
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What if you could eliminate data privacy concerns with your user research videos, security footage, etc., by automatically removing faces and voices? This project showcases a way to use AI to protect individuals’ privacy rather than threaten it.
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Product teams are being told they can't keep research recordings they need because of privacy laws. This is a solvable problem, but the solution we identified requires legal, audio and video editing, and 3D art domain knowledge in addition to research know-how.
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