Last week I conducted in-person interviews with a high-risk participant pool. Normally I would have worn an N95 mask, but at least 1/3 of our participants also had moderate to severe hearing loss. So instead, I wore a transparent face mask to ensure we’d still be able to communicate. Here's what worked and what didn't.
Read MoreFriction is the #1 killer of research repositories. I recently spoke with insurance technology company Guidewire about strategies for keeping friction low and ensuring that research repositories provide enduring value for researchers and research consumers alike.
Read MoreLow-cost, “lean” prototypes are the most efficient way to test user satisfaction with innovative experiences. But many product teams either overengineer their prototypes or omit testing with users entirely until it’s too late. In this post, I share 5 thought starters for teams looking to think outside the box about simulating experiences for user testing.
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